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Although the game and the halftime show are the main pillars of Super Bowl Sunday, the commercials are right behind them. Continue reading to check out the best commercials from last year’s big game, Super Bowl LVIII (58)!
Every year fans gather with their friends and family to enjoy one of the biggest nights in sports, the Super Bowl. For some, it’s a night where they can watch their favorite football team compete to possibly win a championship. For others, it’s the “free concert” that pulls them in. Then there are the people who just want to be around food, drinks, and fellowship. No matter what category someone fits in, there’s one thing almost everyone agrees on…we want to see good commercials!
For years, companies have shelled out large amounts of cash (some 30-second slots cost up to $7 million last year) to get their ads on television during the big game. It’s a wise investment considering how many viewers the Super Bowl brings in every year (the Super Bowl had 39 million viewers last year, while Usher’s halftime performance had 30.1 million). In recent years, the quality of the commercials has been up for debate, but that hasn’t stopped advertisers from making sure their ads get run.
There was no shortage of celebrity sightings this year. Stars from Beyoncé to Arnold Schwarzenegger to Ben Affleck made appearances in ads last year (some of which were released before the Super Bowl). In case you missed them, here are the best commercials from Super Bowl LVIII. Let us know which ones were your favorites in the comments. Also, stay tuned for the list of the best commercials from Super Bowl LIX, which takes place this Sunday at 6:30 p.m. ET/3:30 p.m. ET on FOX.
