Subscribe
Close
Entertainment

SNIPES Taps Druski For New "Style In Session" Campaign

Style Is In Session: SNIPES Taps Druski & Friends For Hilarious Back-To-School Campaign

Published on July 8, 2025
Comment

Share the post

Share this link via

Or copy link

SNIPES x Druski Back To School Campaign

Source: Courtesy / SNIPES USA

Oftentimes, back-to-school shopping is considered boring and overdone. SNIPES USA, a leading global sneaker and streetwear retailer, and actor/comedian Druski are here to change everyone’s mind. The comedy powerhouse just dropped “Style is in Session.” In all honesty, it’s the campaign that we didn’t know we needed. 
In the new campaign, Druski plays literally every school authority figure we’ve ever seen – the power-hungry principal who calls your parents to the office for inside style intel, that one gym teacher who takes dodgeball way too seriously, and the hall monitor who definitely peaked in high school. The chaos is unmatched as the twist is that he’s actually putting kids in detention for NOT shopping at SNIPES.
“I enjoyed working with SNIPES on this campaign,” Druski said. “It was a collaborative approach on the creative where they gave me the freedom to interject personalities from my world into the content, which helped to organically connect the two spaces. It was entertaining to play various school characters while highlighting SNIPES in a fresh way. I look forward to continued work with SNIPES as they’ve shown they are authentic and true to the culture.” In the spirit of collaboration, Druski didn’t come alone. He brought his 22 million followers AND the whole crew along including Navv Greene as the cafeteria monitor who’s definitely seen some things; The Ugliest Rapper Alive playing the rebellious student (obviously); Chris Too Smoove dropping style commentary that hits differently; and Lou Young running detention like it’s his personal kingdom. This isn’t just a collab – it’s a whole comedy universe taking over your school. The campaign goes beyond viral videos though as SNIPES is planning exclusive community events, special deals, and real meet-and-greets throughout the back-to-school season.  “Druski has an authentic connection with the SNIPES customer, who is social-first and expects entertaining content from the brands they follow,” says Kelley Walton, SNIPES USA CMO. “He is the ideal partner to showcase how SNIPES helps customers ‘get fresh’ for back-to-school, something everyone can relate to. This campaign also underscores SNIPES’ deep commitment to the community, which we will demonstrate during the back-to-school season with several initiatives, including a community event at Druski’s alma mater, South Gwinnett High School in metro Atlanta.” Whether you need kicks, backpacks, or just want to see Druski roast some fictional high schoolers, SNIPES has you covered. Because looking good shouldn’t be complicated – or expensive. Check out “Day One,” the first content installment of “Style in Session” below. “Final Bell” will be released in the coming weeks, encouraging fans to stay fresh during the first-day-of-school fit check and throughout the entire year.

1. FIT CHECK

FIT CHECK
Source: SNIPES USA

2. Is This Excitement Or Disappointment? Lmao

Is This Excitement Or Disappointment? Lmao
Source: SNIPES USA

3. How Can You Not Laugh At This Guy?

How Can You Not Laugh At This Guy?
Source: SNIPES USA

4. Imagine Druski Being A Principal

Imagine Druski Being A Principal
Source: SNIPES USA

Stories From Our Partners

    More from Global Grind

    You May Also Like

    Trump, Knauss, Epstein, & Maxwell At Mar-A-Lago

    Ghislaine Maxwell Reveals List Of Epstein "Co-Conspirators"

    Hip-Hop Wired
    J. COLE BY DAVID PETERS

    10 Takeaways From J. Cole’s ‘Birthday Blizzard’ Mixtape

    Hip-Hop Wired
    Donald Trump x Nicki Minaj

    Nicki Minaj Labels Herself Donald Trump's 'No. 1 Fan,' Pledges Money To Set Up Investment Accounts For Baby Barbz

    Bossip
    Ray J x Nicki Minaj

    Ray J Reveals His Heart Is 'Only Beating 25%' After Near-Fatal Hospitalization, Claims He Doesn't Have Long To Live

    Bossip
    Trending
    Prime Video's 'The Pickup' First Look Photos
    5 Items
    Entertainment  |  Davonta Herring

    They’re Armed But She’s Dangerous: Eddie Murphy, Pete Davidson & Keke Palmer Bring Two Generations Of Comedy Together In The Official Trailer For ‘The Pickup’

    Comment
    Spike Lee x Boardroom
    Entertainment  |  Davonta Herring

    The New Yorker: Spike Lee Talks The Knicks, Sinners, Working With Denzel Washington & More As He Sits Down For The Latest Boardroom Cover Story

    Comment
    olandria carthen Love Island S7
    Pop Culture  |  Sammy Approved

    Love Island’s Olandria Signs With UTA-Owned Digital Brand Architects

    Comment
    Rick Ross Media Mixer
    29 Items
    Entertainment  |  Davonta Herring

    The Party Before The Party: Yung Joc, Fabo, Young M.A. & More Attend Rick Ross’ 4th Annual Car Show Media Day In Atlanta

    Comment
    2019 BET Hip Hop Awards - Show
    Celebrity News  |  Sammy Approved

    Megan Thee Stallion Leads 2024 BET Hip Hop Awards Nominations

    Comment

    Global Grind

    Quick Links

    Legal

    Subscribe
    Close